Fresh Healthy Vending Has New Leadership

Fresh Healthy Vending has appointed a new CEO and President, Dan Negroni. Negroni has over 20 years experience in growing businesses and should come in very handy to the franchise’s growth plan for the coming years. With over 1,100 locations in the United States and Canada, Fresh Healthy Vending has grown exponentially in the last two years.

“I am honored and excited to lead Fresh Healthy Vending at this time because I believe they matter as a company – it matters to both our children’s and adults health and to communities across North America,” said Negroni (vendingmarketwatch).

Fresh Healthy Vending offers healthier vending machine options like fresh fruit, yogurt, granola and baked chips. The dual cooling climate is perfect for holding healthier food and drinks, which makes it a perfect vending franchise opportunity.

Fresh Healthy Vending Experiencing Healthy Growth

After selling 95 franchises last year, Fresh Healthy Vending has become one of the most successful and fastest-growing vending franchises in the country. Since they just began in May 2010, this is great news for CEO Jolly Backer. According to their press release, Fresh Healthy Vending is expected to double in sales this new year. As this expansion is happening, they are not forgetting the franchisees who are making them a success. Fresh Healthy Vending is constantly testing new products to best inform the franchisees of what people want. They are also testing new locations like military bases, hospitals and schools. As the war on obesity wages on in America, Fresh appears to be firmly entrenched in the fight.

For those not familiar with the franchise, Fresh Healthy Vending offers more nutritious options than traditional vending machines with soda and candy. Some options include coconut water, protein bars, granola, juices and even vegetables and fruit. They’ve dubbed themselves “the future of vending,” and from the looks of things, it seems many agree!

Fresh Healthy Vending: Guilt-Free Vending Machines

It’s clearly a concept born in California—vending machines filled not with Twinkies, but with 100% juices, smoothies, fruits, veggies and organic snacks.


Fresh Healthy Vending is a franchise concept that is changing snack options in school and office vending machines across the U.S. It’s the new, “Why didn’t I think of that?” idea.


Instead of potato chips, candy bars, sodas and other empty calorie foods, Fresh Healthy Vending offers well-known junk food alternative brands like Annie’s, Horizon, Barbara’s Bakery Snacks, Odwalla, Kashi, Clif, R.W. Knudsen and Stonyfield. It’s not just granola bars and naturally sweetened drinks, either. Depending upon the vending machine, you can find entire meals from Thai Kitchen, yogurt from Wallaby’s and even get a daily serving of fruit.


Fresh Healthy Vending and similar healthy vending ideas benefitted from President Barack Obama’s The Healthy, Hunger-Free Kids Act of 2010. Created in hopes of challenging the U.S.’ obesity and nutrition problems through the use of healthier school meals, the Act is expected to boost organic food industry sales—which showed a growth of almost 8% in 2010 and grossed over $28.6 billion dollars.


All the buzz has meant sweet success for Fresh Healthy Vending. In four months the company made $3.8 million from selling franchises, and they’re looking for more fresh franchisees to make the brand even bigger.

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